Honda is a Doer

This looks and feels like Honda: Simple, positive and inspiring. Honda was always a brand that walks the walk, not focusing on talking the talk. The doer theme is a perfect match. Another homerun from W&K.

As you might remember, I didn't really care that much for the puzzle creative but the new commercial is a homerun. I was looking and hoping for an online extension, to no avail. If you find it, please send it to me.

Two great sites

Dutch agency Achtung created an amazing 3D site, marketing the capabilities of Schiphol airport. Apparently, Schiphol has plans to expand and communicates with the site to environmentalists and neighbors the need for further expansion.

The animations are breathtaking and engage you to learn more about how Schiphol works and why this airport is so vital for the economy.

Via Adverblog

Fight For Kisses //// www.ffk-wilkinson.com
Uploaded by killafather

Hilarious trailer and nicely integrated site for Wilkinson. Animation feels 2001 but the the campaign idea makes up for it.

Great commercial

A real simple and cool commercial from Nike. It seems they got their mojo back. Who else wants to play soccer?

Desperation sets in

BrandPort Sweepstakes officially launched their beta test program “Watch. Answer. Win.”
What is it?
Advertisers asks people to actively watch advertisements. How do they ensure that? By asking consumers question about the actual content of the video in order to win prizes.

An iPod for a 2 commercials?

Best commercial I've seen this year

Emotional. Engaging. Intelligent use of Mozart's "Lacrimosa" and superb use of slow-motion.
Just a minor criticism: I'd like to see more of the shoe. Would be nice to have a brief glance at it.