Monday, June 4, 2007

Oh boy - Dr. Luerzer has hit again

If you thought above "creative outburst" was bad, try the new Mitchum site. It's not only distasteful and very boring. It's also a stolen concept from Guiness Hands site. In my old agency we called creatives who copy ideas shamelessly 'Dr. Luerzer', named after Luerzers Creative Archive that was obessively scanned during pitch periods.

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