Why can't they remember a word I said?

All of us have noticed that however hard one tries, most people’s ability to remember what you are telling them is limited. If you have, then don’t be surprised as this has been demonstrated by quite a few psychologists. One of the most interesting, classic articles on that subject was published by George A. Miller in 1956:

The Magical Number Seven, Plus or Minus Two: Some Limits on Our Capacity for Processing Information.

This not only is significant for the ability to teach and learn things but also on the ability to manage a large number of ideas generated through a vast idea generation process.